Michael Strahan is making giant moves in the fashion world.
The NFL Hall of Famer and former New York Giant, who has had a clothing brand for 10 years, is now starting his own custom men’s tailoring business. Called the Michael Strahan Design Lab, the new endeavor’s custom pieces will be available via its online shop when it goes live today, Bloomberg reported.
Once you’re there, you’ll be able to snag made-to-order suits in just two weeks—and they’ll be delivered right to your door. To create the new collection, Strahan partnered with Custom Wrkshop, a tech platform that specializes in customizing clothes. The line will offer menswear at a flat price, such as a two-piece set for $399, three-piece suits for $499, and sports coats for $299, WWD reported.
And, thanks to that added boost via Custom Wrkshop, the Michael Strahan Design Lab uses off-the-rack sizing for its pieces while allowing customers to pick details that mesh with their own style, including patterns, lining, lapels, threads, and monogramming, among others.
“Our mission has always been to make great style accessible and confidence part of your routine,” Strahan told WWD. “This new platform takes that vision even further. With the Michael Strahan Design Lab, we’re giving people the power to design a suit that fits their unique style and personality, all while delivering the same level of quality and comfort I demand in my own wardrobe.”
The former Giants defenseman started his clothing line back in 2015 alongside Constance Schwartz-Morini, the VP of development and licensing at production company SMAC Entertainment—another business cofounded by the duo. Since then, Strahan has expanded his clothing to sit on JCPenney’s and Dick’s Sporting Goods’s shelves; he has even previously launched another made-to-measure line via Men’s Warehouse. And in March, the Hall of Famer inked a deal with the United Football League to become its off-field apparel partner, Bloomberg reported.
Strahan has had plenty of chance to flex his personal fashion muscles, especially when it comes to wrist candy. He rocked a Star Trek-inspired Bethune watch at a Knicks game last year, and he donned a Patek Philippe Nautilus Travel Time Chronograph 5990/1R-001 at Super Bowl LVII.
And the Good Morning America co-host has certainly been busy out of the fashion sphere, too. He recently signed on as a limited partner of Tiger Woods and Rory McIlroy’s TGL indoor golf league—though perhaps that partnership could result in a new apparel line, too.
