The Chinese Communist Party’s (CCP’s) national internet censor just announced that all AI-generated content will be required to have labels that are explicitly seen or heard by its audience and embedded in metadata. The Cyberspace Administration of China (CAC) just released the transcript for the media questions and answers (akin to an FAQ) on its Measures for the Identification of Artificial Intelligence Generated and Synthetic Content [machine translated]. We saw the first signs of this policy move last September when the CAC’s draft plans emerged.
This regulation takes effect on September 1, 2025, and will compel all service providers (i.e., AI LLMs) to “add explicit labels to generated and synthesized content.” The directive includes all types of data: text, images, videos, audio, and even virtual scenes. Aside from that, it also orders app stores to verify whether the apps they host follow the regulations.
