Close Menu
Global News HQ
    What's Hot

    City shrugs off concerns about 14 Wall Street lease 

    June 30, 2025

    The One Item You Should Never Put in a TSA Bin—and What to Do Instead

    June 30, 2025

    CGDV Is a Popular Dividend ETF for Passive Income. But Is It the Best? | The Motley Fool

    June 30, 2025
    Recent Posts
    • City shrugs off concerns about 14 Wall Street lease 
    • The One Item You Should Never Put in a TSA Bin—and What to Do Instead
    • CGDV Is a Popular Dividend ETF for Passive Income. But Is It the Best? | The Motley Fool
    • AT&T Will Pay $177M to Settle 2 Massive Data Breaches. Here's Who Can File a Claim
    • Tokenized stock trading live on Kraken, Bybit and Solana’s DeFi ecosystem
    Facebook X (Twitter) Instagram YouTube TikTok
    Trending
    • City shrugs off concerns about 14 Wall Street lease 
    • The One Item You Should Never Put in a TSA Bin—and What to Do Instead
    • CGDV Is a Popular Dividend ETF for Passive Income. But Is It the Best? | The Motley Fool
    • AT&T Will Pay $177M to Settle 2 Massive Data Breaches. Here's Who Can File a Claim
    • Tokenized stock trading live on Kraken, Bybit and Solana’s DeFi ecosystem
    • How Co-Citations Drive AI SEO
    • Why So Many Beauty Founders Are Morphing Into Gurus
    • How to Navigate JFK When It’s Under Construction
    Global News HQ
    • Technology & Gadgets
    • Travel & Tourism (Luxury)
    • Health & Wellness (Specialized)
    • Home Improvement & Remodeling
    • Luxury Goods & Services
    • Home
    • Finance & Investment
    • Insurance
    • Legal
    • Real Estate
    • More
      • Cryptocurrency & Blockchain
      • E-commerce & Retail
      • Business & Entrepreneurship
      • Automotive (Car Deals & Maintenance)
    Global News HQ
    Home - Business & Entrepreneurship - Adobe Expands Firefly Services and Custom Models for Scalable Content Production
    Business & Entrepreneurship

    Adobe Expands Firefly Services and Custom Models for Scalable Content Production

    Facebook Twitter Pinterest LinkedIn Tumblr WhatsApp VKontakte Email
    Adobe Expands Firefly Services and Custom Models for Scalable Content Production
    Share
    Facebook Twitter LinkedIn Pinterest Email


    Adobe has announced new enhancements to Adobe Firefly Services and Firefly Custom Models, aimed at helping businesses meet the rising demand for personalized content across multiple digital platforms. The announcement was made at Adobe Summit, the company’s flagship digital experience conference.

    Firefly Services, a suite of generative AI tools for enterprises, now supports video and 3D content, broadening its capabilities in multimedia production. The introduction of Firefly Creative Production provides a no-code interface that automates repetitive content production tasks, streamlining workflows for marketing and creative teams. Additionally, Custom Models now integrate with Adobe GenStudio for Performance Marketing, allowing marketers to scale on-brand content seamlessly.

    AI-Powered Tools for Businesses

    Adobe states that its innovations are powered by its AI Platform, which brings together AI agents, first-party data insights, commercially safe Firefly models, and secure third-party models. These advancements are designed to unify marketing and creativity, delivering personalized experiences efficiently.

    Leading companies, including Accenture, Dentsu, Henkel, IPG Health, Tapestry, Monks, PepsiCo/Gatorade, Publicis, Stagwell, and The Estée Lauder Companies, are already using Adobe Firefly Services and Custom Models to optimize marketing campaigns, accelerate content production, and enhance creative output.

    According to Adobe, a Forrester Total Economic Impact Study found that Firefly offerings help enterprises scale asset variant production by 70% to 80%, while reducing the time spent on reviewing and fixing assets by up to 75% over three years.

    “Businesses are seeing incredible results by leveraging Adobe Firefly Services and Custom Models to drive a more efficient content supply chain,” said Varun Parmar, general manager, Adobe GenStudio and Firefly Enterprise Solutions. “Generative AI increases the capacity of marketers and creatives, enabling them to focus on what matters most, their craft.”

    New Adobe Firefly Services APIs

    Adobe also introduced several new APIs designed to improve content creation and management:

    • Translate and Lip Sync API (Generally Available): Enables instant translation of spoken dialogue into different languages while maintaining the speaker’s original voice with synchronized lip movement.
    • Reframe API (Generally Available): Allows teams to resize videos efficiently for different platforms while ensuring accurate scene edits and seamless logo or image overlays.
    • Custom Models API (Generally Available): Integrates custom AI models directly into production workflows to maintain brand consistency in newly created assets.
    • Substance 3D API (In Beta): Helps brands generate thousands of product image variations by combining 3D objects with Firefly-generated backgrounds, enhancing e-commerce and digital marketing efforts.

    In addition to these API updates, Adobe introduced Firefly Creative Production, a no-code solution that allows marketing teams to automate asset cropping and content personalization, reducing production time and enhancing efficiency.

    Custom Models Integration with GenStudio for Performance Marketing

    Adobe’s GenStudio for Performance Marketing is now integrated with Custom Models, enabling marketers to access pre-trained models directly within the application. Currently in beta, this feature is designed to streamline the creation of high-quality, on-brand images for paid social ads, banners, emails, and other marketing materials.

    Image: Adobe






    Source link

    Share. Facebook Twitter Pinterest LinkedIn Tumblr WhatsApp Email
    Previous Article3 Reasons to Buy Netflix Stock Like There’s No Tomorrow | The Motley Fool
    Next Article RAY jumps 28% after Raydium unveils Pump.fun’s meme coin launchpad rival

    Related Posts

    Trump’s anti-EV rules aren’t stopping California’s electric truck boom—yet

    June 30, 2025

    Warren Buffett’s Largest Donation Ever Reveals a Lesson Every Leader Should Learn

    June 30, 2025

    Understanding Small Business Customer Expectations for Success

    June 30, 2025

    Try This AI-Powered Stock Picker | Entrepreneur

    June 29, 2025
    Leave A Reply Cancel Reply

    ads
    Don't Miss
    Real Estate
    3 Mins Read

    City shrugs off concerns about 14 Wall Street lease 

    The Department for the Aging is moving ahead with an office lease that hit a…

    The One Item You Should Never Put in a TSA Bin—and What to Do Instead

    June 30, 2025

    CGDV Is a Popular Dividend ETF for Passive Income. But Is It the Best? | The Motley Fool

    June 30, 2025

    AT&T Will Pay $177M to Settle 2 Massive Data Breaches. Here's Who Can File a Claim

    June 30, 2025
    Top
    Real Estate
    3 Mins Read

    City shrugs off concerns about 14 Wall Street lease 

    The Department for the Aging is moving ahead with an office lease that hit a…

    The One Item You Should Never Put in a TSA Bin—and What to Do Instead

    June 30, 2025

    CGDV Is a Popular Dividend ETF for Passive Income. But Is It the Best? | The Motley Fool

    June 30, 2025
    Our Picks
    Real Estate
    3 Mins Read

    City shrugs off concerns about 14 Wall Street lease 

    The Department for the Aging is moving ahead with an office lease that hit a…

    Travel & Tourism (Luxury)
    3 Mins Read

    The One Item You Should Never Put in a TSA Bin—and What to Do Instead

    A travel expert is warning airline passengers against a common mistake at security.The expert says…

    Pages
    • About Us
    • Contact Us
    • Disclaimer
    • Homepage
    • Privacy Policy
    Facebook X (Twitter) Instagram YouTube TikTok
    • Home
    © 2025 Global News HQ .

    Type above and press Enter to search. Press Esc to cancel.

    Go to mobile version