Shoppers Swear Their Fine Hair Feels ‘Thick Again’ with This Volumizing Shampoo

Trying to add bounce to your hair when it’s prone to flatness is a constant struggle. As someone with thin hair, I know firsthand how frustrating it can be to achieve a fuller look, especially if you don’t want to risk damaging strands with heat-styling tools. Fortunately, there are a few low-risk tricks you can try, like a volumizing shampoo. Take the Virtue Full Shampoo for instance. Formulated to provide weightless and long-lasting volume, even celebrities like Jennifer Garner and Nicole Kidman are fans of the brand. 

Virtue Full Shampoo

The $42 treatment cleanses hair while giving limp strands and fine hair a more dense appearance. It lifts hair at the root by removing the scalp’s excess oil, which is responsible for making it appear more flat. The Full Shampoo includes the brand’s patented ingredient, Alpha Keratin 60ku, which is similar to the keratin that’s naturally found in our hair, skin, and nails. It’s formulated with moisturizing ingredients that work together to mend damage and reduce frizz, revealing shinier, softer tresses. 

Reviewers swear this shampoo transformed their hair’s appearance. One shopper with thin, fine hair noticed “more bounce and fullness.” A 45-year-old reviewer shared that it “replenished bounce and movement” in their weakened hair post-perimenopause. Another user raved that this “added so much volume,” making fine hair feel “thick again.” 

Give your hair a boost with the Virtue Full Shampoo. While you’re at it, check out other products in the cleansing, volumizing collection, below. 

Full Conditioner

Volumizing Mousse

Volumizing Primer Spray