eBay redesigned tracking to make it more intuitive for buyers and sellers to follow the delivery journey of their packages. The ability to track packages is important to buyers so they can see if the seller shipped and when they can expect to receive their item.
And, as eBay told sellers in Thursday’s announcement, “Tracking your sales is crucial for seller protection, enhancing buyer confidence, and improving overall business performance. It helps you and your buyers monitor shipments, minimizes “Where’s my order?” inquiries and “item not received” claims, and can contribute to a positive seller rating.”
In an answer to a FAQ posted to the page, “How will the new tracking system help minimize “item not received” claims,” eBay said, “Clearer, unified tracking helps buyers see exactly where their order is at every step, reducing misunderstandings and the need to file.”
eBay said it redesigned the tracking experience across Seller Hub and the buyer shipment flow to make it more visual, unified, and easy to navigate.
eBay did not provide screenshots of the changes that will appear at the end of July, but it explained the changes as follows:
For sellers:
Enhanced visualization: Seller Hub now offers a more consistent and intuitive tracking status visualization, such as on the ‘View Order’ page, making it easier to manage order shipments.
For buyers:
Unified delivery overview: Buyers will now see all deliveries for an order in one comprehensive view, including separate tracking for outbound and return items.
Updated order delivery status: If a delivery is delayed, buyers will see a clearer status update, reducing uncertainty and setting better expectations.
eBay said the new design would help build buyer trust and was announced as part of its July Seller Update.