If you’re shopping for a compact SUV, you’re in luck. With over a dozen models to choose from, there’s never been more variety of excellent contenders in what is now the most popular segment.
Two such models are the 2025 Hyundai Tucson and 2025 Volkswagen Tiguan. Both of these compact SUVs bring a bounty of practicality, safety features, and the latest tech. They also each bring a unique set of skills. Here’s how they compare.
2025 Hyundai Tucson
The Hyundai Tucson is the brand’s bestseller and its most established SUV, with over two decades of history behind it. The latest model is the most stylish, sophisticated, and safest yet. Still, it continues to improve for the 2025 model year. With its latest refresh, the Tucson gains even more technology and some nips and tucks to its already-stylish design. The Tucson is also available with hybrid and plug-in hybrid powertrains, but for this comparison, we are focusing on models with the standard, 187-horsepower gasoline engine.
Hyundai Tucson Highlights
Tech powerhouse: From its available Blind-Spot View Monitor real-time video to the ability to pull itself into and out of a parking space or a garage while you stand outside the vehicle, the Tucson packs some of the most innovative features you can get in a compact SUV.
Unbeatable warranty: Like every new Hyundai, the Tucson includes a class-leading warranty of five years/60,000 miles bumper to bumper and 10 years/100,000 miles for the powertrain. The VW Tiguan can’t touch that.
XRT trim: You can call this the Tucson’s most adventurous guise. It adds trim-specific 18-inch alloy wheels, black side cladding, black front and rear lower fascias, and more. It all gives this version of the Tucson a more rugged appearance and personality. The Tiguan doesn’t have an answer to this one.
Check this week’s Fair Purchase Price or see the Tucson models near you.
2025 Volkswagen Tiguan
The 2025 Volkswagen Tiguan is all-new this year, and now in its third generation. VW’s compact SUV sheds the former 3-row cabin setup of the last generation and gains more technology, more power, and more amenities. In addition to its European manners and panache, the Tiguan brings one class-exclusive feature that commuters might love. See below.
Volkswagen Tiguan Highlights
Massaging seats: The Tiguan is the first mainstream compact SUV to offer this luxurious feature. Top-line models get massaging driver and passenger seats, which are also heated and ventilated for further comfort.
Harman Kardon audio: Also standard on the top SEL R-Line, our ears love hearing tunes from Harman Kardon systems, and we love that one can be had in a mainstream compact SUV. Our ears prefer this setup to the Tucson’s optional Bose system.
Screen space: All Tiguan models come with a slick 10.25-inch digital instrument cluster, and the three lower trims have a crisp 12.9-inch touchscreen to handle infotainment duties. That beats the 12.3-inch unit in the Tucson. Want to go even bigger? The top Tiguan trim grants that wish with a 15-inch unit.
Check this week’s Fair Purchase Price or see the Tiguan models near you.
Similarities
Both the Hyundai Tucson and VW Tiguan bring the latest active safety features and technology, have a lot of practicality, and can even pamper their drivers in unexpected ways. They also start close to each other in price.
New 2025 Volkswagen Tiguan Prices
|
Retail Price
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Fair Purchase Price (92620)
|
|||
|---|---|---|---|---|
|
S
|
$30,920
|
$30,576
|
||
|
S 4MOTION
|
$32,420
|
$32,092
|
||
|
SE
|
$33,720
|
$33,345
|
||
|
SE 4MOTION
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$35,220
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$34,829
|
||
|
SE R-Line Black
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$36,880
|
TBD
|
||
|
SE R-Line Black 4MOTION
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$38,380
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$37,953
|
||
|
SEL R-Line 4MOTION
|
$41,180
|
$40,722
|
The Kelley Blue Book Fair Purchase Price for any individual used vehicle can vary greatly according to mileage, condition, location, and other factors.
The prices here reflect what buyers are currently paying for vehicles and New 2025 Volkswagen Tiguan vehicles in typical condition when purchasing from a dealership.
These prices are updated weekly. The manufacturer’s suggested retail price (MSRP) quoted includes the destination fee, but does not include tax, license, document fees, and options.
Specification table reflects the typical configuration of vehicles shown.
Conclusion
Here’s another close match. The Tiguan is newer, has a bit more power, larger screens, and offers those nifty massaging front seats. The Tucson, meanwhile, remains fresh with its own grab bag of tech and alluring features, plus notably more cargo room. It also has a lower starting price and far longer warranty. Which of these attributes means the most to you? We recommend weighing each model’s attributes, test driving both, and seeing which better fits your budget and lifestyle.