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    Home - E-commerce & Retail - The Rebirth of ‘Marketing Mix Modeling’
    E-commerce & Retail

    The Rebirth of ‘Marketing Mix Modeling’

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    The Rebirth of ‘Marketing Mix Modeling’
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    Why does a 1940s-era model interest large advertisers and platforms? Three reasons.

    The post The Rebirth of ‘Marketing Mix Modeling’ appeared first on Practical Ecommerce.



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