Amanda Batula’s swimwear line, Amanda Batula Swim, launched in February, and it’s already taking off in a big way.
“They’re already sold out!” Andy Cohen exclaimed during the Summer House cast member’s March 19 appearance on Watch What Happens Live With Andy Cohen. “The first drop sold out,” Andy continued, then asking Amanda when the second drop will take place.
“I think it’s in the beginning of May, and then I’ll have one after that,” Amanda revealed.
Judging by all the incredible pieces, including a red-and-white gingham check bikini and a sleek black bikini, we’re not surprised Amanda’s business is sizzling for summer!
Details on Amanda Batula’s swimwear line launch
On February 17, Amanda teased the launch of her new swimwear line in collaboration with South Moon Under. She first showcased the red-and-white gingham check bikini on Instagram in a cheeky video post. In two more posts, Amanda modeled additional swimsuits, including a black bikini with white lining and a white bikini featuring a red cherry print with red ties.
The collection, available on South Moon Under’s website, includes other items such as a red two-piece swimsuit, a white t-shirt with a red cherry print, and white linen drawstring pants.
Amanda’s Summer House castmates showed their excitement and support in the comments. Paige DeSorbo expressed her pride in her friend, writing, “You are the most creative person I know… Thank you for giving us cool bathing suits.” Ciara Miller added her enthusiasm, exclaiming, “Yayyyyyyyy!!!!”
On February 18, Amanda officially launched the Amanda Batula Swim line, releasing more pieces in a video where she modeled the swimsuits by a pool. The line highlights Amanda’s creative vision and offers a range of stylish, fun swimwear options.
Amanda Batula opens up about creating her swim line
In a September 2024 interview with The Daily Dish, Amanda spoke about what it was like creating her line with South Moon Under.
“I had quite a few brands and companies and people reach out, but something about South Moon [Under] stuck out,” she shared. “I love the team. And they just were really excited for me and really believed in me…You want a team that has your back.”
Is Amanda Batula expanding her business?
Amanda also told The Daily Dish that she’s biding her time before expanding her business. “We’ll see how it goes,” she said. “Maybe I’ll just continue focusing on swim and maybe some fun coverup stuff that goes with swim. Maybe I’ll expand in that world. But I think I have to take it one step at a time. I don’t want to bite off more than I can chew.”
– reporting by Stephanie Gomulka
Read more about how Amanda’s swimwear line came to be.